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Supercute Boo set to be a hit for Gund

Plush specialist Gund has released a new version of Boo, the famous canine cutie that is taking the Internet by storm.

The five-year-old Pomeranian is being swamped with hits on his Facebook page, which has amassd more than two million fans since it was launched in 2009 by his American owner, resulting in a book deal.

Boo’s unusual appearance — pomeranians usually have long sleek coats — is the result of a visit to a grooming parlour, says Gund, during which his fur was deemed so long and tangled that it was shaved off, leaving him with the biggest, cutest, fluffy head imaginable.

This lovely plush gift has really captured the hearts of dog lovers around the world and GUND’s loveable rendition is set to do the same.

See the full range from Gund at Spring Fair International, Hall 5 Stand E04 – F03