Widdop Bingham is the latest company to sign up to the Bebunni license, the hot new cute brand that has been taking the greeting card industry by storm. First launched in October 2012 by independent retailer Terry Harvey, The Great British Card Company was its first licensee and now boasts a range of over 185 cards, resulting in a meteoric rise of Bebunni to its star cute brand.
It’s this track record that caught the attention of Stephen Illingworth, Business Development Manager at Widdop Bingham who quickly spotted the potential of Bebunni on giftware. “The charm and appeal of Bebunni was immediately apparent”, comments Stephen, “and after learning of its success within the highly competitive greeting card market, it was an easy decision to sign the license and bringing Bebunni gifts to market. We are delighted with our product offer and have already received a massive thumbs up from many of our customers.”
The range which launches officially at the Spring Fair 2014 features Bebunni across a variety of different product categories (frames, mugs and keyrings to name but a few) and across all the major sentiment titles (Mother’s Day, Birthday, male and female relations).
Terry Harvey, Bebunni brand owner, commented, ‘We are thrilled to be working with one of the leading lights in the gift industry. Widdop Bingham are the perfect partners for the brand, combining consistent quality, value and exceptional service’.