The Frida Kahlo licensing program continues to grow and now includes even more items such as face masks, personal care, cobranded high end stationery and limited edition designer handbags.
The latest are the licensed ranges for girls at fashion retailer RESERVED and editorial gift, also for girls, with The Quarto Group’s book, My First Frida Kahlo, from the Little People Big Dreams series, and rag-doll gift pack. Both were launched this March with great sell out, notably being some of their top selling items.
RESERVED have Spring/Summer apparel and accessories for little girls with beautiful patterns and embellishments. Quarto’s product is right on trend in editorial, adding a classic rag-doll of the book character Frida Kahlo to their offer.
“It’s wonderful to see products for little girls with the Frida Kahlo license. Frida inspires many and is aspirational for little girls. Parents love to give the legacy of Frida to their daughters.” – Maria Strid, Owner Art Ask Agency.